Recruitment Marketing Executive - German Speaker (m/w)

  • Job type: Permanent
  • Salary: £20000 - £26000 per annum +
  • Location: Glasgow
  • Reference: VN5450

Strategic Planning Online Marketing

* Develop the Online HR Marketing strategy for DACH together with Demand Generator and Head of TA DACH
* Plan annual budget of HR marketing according to strategy



II Develop the external employer brand

SEO/SEM

* Set up a tracking for Traffic and conversion
* Leverage data to invest in the right channels
* Define campaign set up based on german needs

Content

* create content with appealing content in various formats for Junior Sales People (articles, infographics, videos).
* actively develop social media and e-mail campaigns with subsequent reporting.
* Being in charge of our careers website enter content and always have an eye on reporting (e.g. with Google Analytics, Salesforce).
* create marketing collaterals, advertising material and information material for SThree as employer

Social Media

* Develop a social media strategy incl. facebook, xing, twitter, youtube, employee blog and kununu
* Regular postings (daily/weekly) around company news, upcoming events, social activities etc.
* Set up and administrate company profiles (xing, kununu, etc.)
* Create and continuously develop the SThree DACH employee blog
* Set up regular marketing campaign to : drive traffic and visibility(likes, followers, visitors, application)
* Review and controlling

HR Marketing Materials

* Adapt international marketing materials (eg. Candidate brief, leaflet, fair stand) for Germany: translation, layout, content
* Develop and produce German specific videos
* Develop advertising library
* Create new marketing materials for the German market

Offline: Coordinate print media based on HR Strategy, negotiation with suppliers

SThree are committed to ensuring equal opportunities, fairness of treatment, dignity, work-life balance and the elimination of all forms of discrimination in the workplace for all staff and job applicants.